What Is ABA


Applied Behavior Analysis (ABA)
is an individualized, evidence-based approach to understanding and improving behavior. ABA therapy focuses on teaching meaningful skills, reducing challenging behaviors, and enhancing independence—always with the goal of improving quality of life.

At Behavior Gurus, ABA therapy is delivered by a dedicated team that may include:

  • Board Certified Behavior Analysts (BCBAs)

  • Board Certified Assistant Behavior Analysts (BCaBAs)

  • Registered Behavior Technicians (RBTs)

Together, these professionals design and implement personalized treatment plans, always grounded in research and data.

How ABA Therapy Works

  1. Assessment – A BCBA conducts a thorough evaluation of the individual’s strengths, needs, and challenges.

  2. Goal Setting – We develop clear, measurable goals to build communication, social, and daily living skills.

  3. Intervention – Therapy is implemented using positive reinforcement and evidence-based strategies tailored to each child.

  4. Progress Monitoring – Data is continuously collected and reviewed to ensure therapy remains effective and goals are being achieved.

Why ABA Works

ABA therapy has been proven effective in helping children and individuals with autism and other developmental differences learn essential life skills while reducing behaviors that interfere with learning and socialization. By focusing on individualized goals, ABA helps families see real progress across home, school, and community settings.

At Behavior Gurus, our mission is to combine science with compassion, ensuring every child receives high-quality care that supports long-term growth and independence.